MobileVAS1

Indian Merchants' Chamber

Conference on
MOBILE VAS

Friday, 6th March, 2009

Click Here to Register

Venue

Walchand Hirachand Hall, 4th floor,

IMC Building,

Churchgate,

Mumbai - 400 020

Date

6th March , 2009

Time

9.30 am to 6.00 pm

Fees

Rs. 1200/=

for IMC Members &

Rs. 1500/=

for others
Note:
1 Participant free for every 5 participants registered from same company

ORGANISING COMMITTEE

Mr. M.N. Chaini
President, IMC

Mr. Gul Kripalani
Vice-President, IMC

Mr. Vijay Mukhi
Chairman,
IT Committee, IMC

Mr. Nanik Rupani
Chairman, Electronics & Telecommunications Committee, IMC

MOBILE
SUB-COMMITTEE,
IT COMMITTEE, IMC

Convener
Mr. Nitish Mittersain

Members
Mr. Peeyush Agrawal
Mr. Probir Roy
Mr. Balu Nayar

IMC Secretariat

Mr. P.N. Mogre
Secretary-General, IMC

Mr. Jitendra Sanghvi
Dy. Secretary General, IMC

Mr. Subhash Menon
Head-IT & Dy. Secretary, IMC

Mr. Narendra Kadam
Dy. Head-IT, IMC

About Mobile VAS Conference

Panel of Speakers

Target Audience

The Indian Merchants' Chamber Mobile VAS Conference 2009 will highlight key topics of importance for the Mobile value added services in India. Join a distinguished host of speakers to discuss and explore exciting topics such as "3G", Mcommerce, Rural VAS, Mfunding and Social networking on mobile phones.

Session I
Mvas for NextGen (3G) Networks – Opportunities & Expectations
The future of mobile telecommunication in India has its paths paved with the entry of 3G in the Indian spectrum. In this session MTNL will be demonstrating the application of 3G that is relevant in the Indian frontier. We will have a look at how the technology finds fertile ground even in its infant days in our motherland.

Session II
Social Networking & Mobile Marketing/ Advertising on Mobiles
With the new wave of PC users concentrating most of their online time to social networking, we can expect 3G to facilitate services that encourage and strengthen this sector. The strong corporate giants in India have never missed a medium to advertise their products. MVAS will open many new doors to advertise and market their products efficiently.

Session III
Mobile Commerce in India
The cell phone market has been accepted with open arms throughout the country and is still blossoming in even the remotest parts of our land. Keeping this in mind, we can expect a gratifying subscriber base to Mobile Commerce since it helps people get better control over their money.
M-Commerce has very good response by customer base to these services from operators, banks and third party service providers.

Session IV
MVAS funding in 2009
Spreading MVAS across the many states of India efficiently will require a good amount of funding. Since it involves a mighty risk to fund a new technology in a challenging environment like India, it takes great strategy, planning and courage to have the right amount of funds in place.

Session V
VAS in RURAL markets
The best way for any technology to flourish in India is by claiming its hold on the rural sections of the country. A major part of the country is still in the shadow of technological ignorance. All it takes is a little push ahead from our end to help our rural folk realize the benefits of using VAS services to enhance communication and data transfer from one end to another. It is time to heed the betterment of the neglected 70% population of India.

A panel of speakers who have been extremely successful in implementing Mobile VAS in their organizations will be sharing the benefits they have got out of implementing Mobile VAS and their EXPERTISE in Mobile VAS Strategies :

Inaugural Session
Welcome Address
Mr. Nanik Rupani
Past President, IMC &
Chairman, E & T Committee, IMC
Theme
Mr. Vijay Mukhi
Chairman, IT Committee, IMC
KeyNote Address by
Mr. Peeyush Agrawal
PGM, MTNL
Chief Guest
Mr. S.S. Sirohi
Dy. Director General-VAS, BSNL
Vote of Thanks
Mr. Nitish Mittersain
Convener, Mobile Sub-Committee,
IT Committee, IMC

Session I
Mvas for NextGen (3G) Networks – Opportunities & Expectations
Session Moderator
Mr. Peeyush Agrawal
PGM, MTNL
Mr. Palomba Stephane
Head-Applications, Alcatel-Lucent
Mr. Abhilash Sadanandan
Co-Founder & CTO,
SixDee Telecom Solutions Pvt Ltd
Rajjat A. Barjatya
Managing Director,
Rajshri Media (P) Limited
Mr. Sandeep Keshkar
DGM (VAS), MTNL
Live demonstration of 3G

Session II
Social Networking & Mobile Marketing/ Advertising on Mobiles
Session Moderator
Mr. Nitish Mittersain
Convener, Mobile Sub-Committee, IT Committee, IMC
Mr. Vijay Mukhi
Chairman, IT Committee, IMC
Mr.Zubair Jandali
Director, Market Development,
AdMob
Mr. Chirag Jain
VP - Marketing, SMS Gupshup
Mr. Shailesh Varudkar*
Associate VP-VAS,
Vodafone Essar Limited

Session III
Mobile Commerce in India
Session Moderator
Mr. Probir Roy
Co-Founder & Director,
PayMate
Mr. Rajnish Kapur
CIO, Make My Trip
Mr. Rajnish Khare
Head -Transaction Convenience
Standard Chartered Bank
Mr. Kamlesh Dixit
Senior Manager (VAS)
Tata Teleservices Limited
Mr. K R Murali Mohan
GM (Head-Alternate Channels & Cards)
IDBI Bank Ltd
Mr. Sonjoy Mohanty*
CEO, A Little World

Session IV
MVAS funding in 2009
Session Moderator
Mr. Balu Nayar
Managing Director, Morpheus Capital Advisors
Mr. Harish Gandhi
Executive Director,Canaan Advisors Pvt. Ltd.
Mr. Rajesh Srivathsa
Managing Partner, Ojas Venture Partners
Mr. Manas Tandon
Vice President, Matrix India Asset Advisors

Session V
VAS in RURAL markets
Session Moderator
Mr. S.S. Sirohi
Dy. Director General-VAS, BSNL
Mr. Pankaj Sharma
CEO, Cellebrum Technologies Ltd.
Mr. Srinivas Gopal
GM-VAS, Idea Cellular Ltd.
Mr. Dewang Neralla
Co-founder & Director of Technology, Financial Technologies Group
Mr. Jai Maroo
Director,
Shemaroo Entertainment Pvt. Ltd.